Many companies face challenges acquiring new customers. How to persuade a consumer to make a purchase of your product or service can seem like a confusing mix of art, science and luck.
At Social Web Tactics, we understand consumer habits and how to connect those habits, behaviors, interests and actions with your company’s marketing efforts, so you can have the tangible and measurable results you want.
We know that one of the principle functions of marketing is to create interest in your business that translates into viable leads, and ultimately, customers.
We specialize in a variety of lead generation and customer acquisition programs, including paid advertising, building organic search and content marketing, email marketing, referrals, list building, lead generation webinars and more. Our goal is to provide the best quality leads to match your goals.
Search engine optimization (SEO) is series of steps designed to get your website to rank higher in Google, Yahoo!, Bing and other search engines. At Social Web Tactics, we help give your company a better chance of being seen and engaged online by your target audience.
Search engines have become our answer engines. Over 80% of all Americans will use a search engine. Over 70% of all adults will use a search engine on a daily basis. With all those searches going on, over 90% of people who use search will click on links on the first page of results. If you are not in the first couple of pages of search results in Google, Bing, Yahoo! and other search engines, you will not be discovered through organic search.
SEO is one of our favorite things to do at Social Web Tactics. We believe successful SEO requires great attention to detail and smart work. Great website optimization work includes doing things like conducting a detailed site audit and keyword / phrase review, as well as making changes to your website architecture, updating core pages, building a content strategy, developing and implementing a smart link-building program.
Our team has designed, built, launched and managed content marketing campaigns, blogs and online communities.
We will meet with you and your team to identify your core business needs and get to know your customers. We carefully craft a plan of customer engagement that focuses on building trust, producing valuable and actionable content, listening and knowing when to respond and how to respond. We will map your offerings to your goals and a content marketing strategy that will be a success.
Social media continues to evolve rapidly. Not only do you need the right strategy and expertise to stay on top of the trends, but you need skilled social media experts to manage your program and grow your online presence.
The Social Media team at Social Web Tactics is specially trained to help businesses and organizations connect with other businesses and consumers in social networks.
Social Web Tactics believes there is tremendous value in organized strategy and idea building sessions, as well as working with start-ups and new companies on strategies for short-term and long-term growth.