About Social Web Tactics

A Customer-Centric Marketing and Sales Agency

Social Web Tactics is a digital marketing and sales agency focused on providing businesses and organizations the ability to connect with their audience using the latest and most effective digital technologies and tools.

We are about building audience, automating marketing, great content and successful engagement.

Based in Virginia, just outside of Washington, DC, our mission is to provide businesses, organizations, and government agencies in the US, Latin America and around the world with the best marketing and sales solutions available, coupled with highly personalized support.

Virginia Marketing - Talented - Creative - Social Web Tactics

A Talented Team That Loves Its Clients

Our in-house and virtual teams are selected based on their talent, their ability to deliver high quality customer service, and their knowledge of a diverse array of industries.

We have excellent creative writers, developers, social media, SEO, SEM, digital-out-of-home and advertising professionals, branding experts and specialists in web and mobile app usability.

Best of all, our people love working with and providing support for our clients. We enjoy tackling all kinds of challenges, and thrive on putting our creativity to the test to deliver you the success you want.

If you select us as your agency, we promise you will love us and the results.

What Industries Have We Worked In?

We are proud that our team has worked in a wide variety of industries.

B2B, B2G, and B2C.

This diverse client base gives us an open mind when it comes to creating the best marketing campaigns, and allows us to deliver the best insight and experience to our customers and partners.

As a marketing firm that bridges the gap between marketing planning and sales results, we take pride in our ability to understand your business and industry, as well as blend our expertise with a fresh and unique perspective.

Here is a list of some of the industries we have worked in recently:

  • Defense Contractor
  • Discount Retailer / Mass Merchant
  • Education (Online and Higher Education)
  • Energy
  • Government Agency
  • Government Contractor
  • Health Care
  • Manufacturers and Distributors
  • Media
  • Service Businesses (Accounting, Legal, etc)
  • Software and Technology
  • And more

Our Core Team

The core team of Social Web Tactics has a great deal of experience in developing and executing successful marketing and sales campaigns throughout the United States, Middle East and Latin America. Over our careers, we have worked with top brands, including: HP, Red Hat, Durex, AOL, K12, Strayer University, Frito Lay, Wal-Mart, KMart, Target, Lowes and more.

Carolina Catherine Garcia Gonzales, Vice President of Latin America

Carolina Catherine Garcia Gonzales

Social Web Tactics

Carolina Garcia has been creating and coordinating events and providing marketing services to companies for over a decade throughout South America, and is now President of Social Web Tactics.

Over the course of her career, Garcia has specialized in trade shows, such as mining and industrial conferences in Peru, and in developing other marketing assets for large, international corporations as well as regional and local brands.

Founder and Advisor
Social Web Tactics

Michael Hackmer has been a speaker, consultant and marketing strategist for 15 years. He also has worked in federal and state government relations, and managed industry affairs and association membership.

Much of Hackmer's career has been spent in creating marketing and communications strategies for businesses and organizations, creating content, events and online learning programs and building lead generation campaigns.

What's more, Michael Hackmer is a Webinar Master and expert at online events and e-learning. Over the last 20 years, Hackmer has conducted, managed, moderate or spoken in hundreds of webinars and led development of virtual events and online learning programs.

His current and past experience includes work for companies such as: Adobe, Calvert Education, Deltek, HP, Huntington Learning Center, International Student Exchange Programs, K12, Leidos, Strayer University and more.

He is originally from Boston, MA, but lives in Virginia with his wife and daughter.