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Are You Ready for Content Marketing?

Tuesday, 31 January 2017 by Micheal Mullen
Ready for Content Marketing
  There’s a great deal of information on the web about how to implement a content marketing plan. But applying that plan can often be difficult for businesses that view it as a cure-all for proving their knowledge. There are several different levels to a content marketing plan and the first part is to ask yourself how
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  • Published in Content Marketing, Good Business
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NBC News Chairman Andrew Lack Gets Megyn Kelly By Asking Her What She Wants

Tuesday, 03 January 2017 by Michael Hackmer
NBC News Chairman Andrew Lack Gets Megyn Kelly By Asking Her What She Wants
The NYT story that reports Megyn Kelly is leaving Fox News for NBC produced a really interesting paragraph at the end (it really should have been at the top of the article). According to a source, Andrew Lack, who is the chairman of NBC News, “won over Ms. Kelly by starting the talks with a
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  • Published in Good Business
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What Celtics Coach Stevens Can Teach Us About Relationships And Staying Connected

Wednesday, 04 September 2013 by Michael Hackmer
Boston Celtics Logo
It was a simple gesture from new Celtics coach, Brad Stevens, when he took the reigns of the NBA’s most decorated and historic franchise a few months ago. Stevens wrote a letter to all Celtics alumni asking them to stay in contact with the franchise, as well as attend games in Boston, on the road,
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  • Published in Good Business
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Thank You For Your Support

Wednesday, 08 May 2013 by Michael Hackmer
The Machine says "Thanks" to its fans at the State Theatre, Falls Church, VA. (Photo by The Machine)
Attending a concert for The Machine, a Pink Floyd tribute band, at State Theatre in Falls Church, Virginia the other week, I liked how the band took time at the end of the show to say “thanks” to everyone who came out. For those who are not familiar with The Machine, they have a tremendous
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