Social Web TacticsSocial Web Tactics

  • Marketing
    • Reaching Your Audience
    • Content and Website Optimization
    • Effective Storytelling
    • Creating A Strategy
    • Finding the Right Technology
    • Outreach and Engagement
  • Who We Serve
    • Education (K-12)
    • Education (Higher Ed)
    • Government Contractors
    • Technology
  • Insights and Resources
    • Insights and Perspectives
    • Articles and Blog Posts
    • Webinars
    • Research Services
  • About Us
NBC News Chairman Andrew Lack Gets Megyn Kelly By Asking Her What She Wants
Michael Hackmer
Tuesday, 03 January 2017 / Published in Good Business

NBC News Chairman Andrew Lack Gets Megyn Kelly By Asking Her What She Wants

The NYT story that reports Megyn Kelly is leaving Fox News for NBC produced a really interesting paragraph at the end (it really should have been at the top of the article).

According to a source, Andrew Lack, who is the chairman of NBC News, “won over Ms. Kelly by starting the talks with a question about what she was seeking, instead of flatly offering possibilities. He then came back with a deal that was tailored to her preferences.”

I thought that was significant, because it reminds me of many employee reviews in corporations, and stories from job seekers.

Often as employers we never really ask what people are seeking. While we all have our needs for positions we fill (eg, skills, experience, personality, etc), asking what someone wants and what they are looking for sends a very positive message to a prospective hire. It allows them to open up, and sets the tone for a more reciprocal realtionship, which is more beneficial in the short-term and the long-term.

Obviously, very few people have the clout that Megyn Kelly has had in her meetings. But the power of asking people what they are interested in – instead of just telling them what they can and cannot do – is something more people should embrace this year, and going forward.

Author

  • Michael Hackmer
    Michael Hackmer

    Michael Hackmer is the founder of Social Web Tactics. Born in Boston, MA, Hackmer has lived in the metro Washington, DC region since 1998. He specializes in digital marketing strategy, seo and sem, social media, merging online and in-person events for best engagement, business development and more. With over 15 years experience in government, non-profits, public and private corporations, spanning a number of industries, Hackmer has a unique wealth of experience. He currently resides in Ashburn with his daughter.

    View all posts

Tagged under: Fox News, Megyn Kelly, NBC News

What you can read next

Boston Celtics Logo
What Celtics Coach Stevens Can Teach Us About Relationships And Staying Connected
The Machine says
Thank You For Your Support
Ready for Content Marketing
Are You Ready for Content Marketing?

You must be logged in to post a comment.

Let's Discuss Your Business Needs

Let's Discuss Your Business Needs

Click here to schedule a meeting. Or call us at: 703-362-1586
Marketing Services

Need Help With Your Marketing Campaigns?

Check out each of our services or click here for the services overview.
Identify Your Audience

Optimize Your Website For Search Engines

Create Amazing Marketing Content and Resources

Automate Your Marketing For Better Lead Generation

Create Lead Generation Campaigns (Webinars, Whitepapers, Emails, etc)

Advertise Your Products / Services

Engage Your Audience On Social Media


Catoctin Education - Online, Classroom and Training

Catoctin Education Courses

Courses are coming soon.. Questions? Call us at: 703-362-1586

Recent Posts

  • Create Amazing Content - Content Marketing - Social Web Tactics

    How Government Contractors Can Produce Successful B2G Marketing Content

        Author Michael Hackmer Michael Ha...
  • SEO - Search Engine Optimization

    Why It Is Time To Audit Your Website and Optimize For Search SEO

        Author Michael Hackmer Michael Ha...
  • B2G Marketing Guide For Government Contractors

    Author Michael Hackmer Michael Hackmer is the f...
  • Government Contractors - B2G Website - Social Web Tactics

    Government Contractors Website To Launch April 2018

    Several years ago, a number of us had the oppor...
  • How Marketing Automation Works For Government Contractors

    Author Michael Hackmer Michael Hackmer is the f...

Core Marketing Services

  • TARGET AUDIENCE
  • SEARCH ENGINE OPTIMIZATION
  • STORYTELLING & CONTENT
  • DIGITAL MARKETING STRATEGY
  • MARKETING TECHNOLOGY
  • AUTOMATION
  • LEAD GENERATION
  • ENGAGEMENT

Additional Marketing Services

  • B2B and B2G Lead Generation Webinars
  • Industry And Market Research

Industries We Serve

  • Enterprise Businesses
  • Small to Mid-Sized Businesses
  • Start-Ups
  • Government
  • Government Contractors
  • Higher Education
  • Technology (Hardware and Software)

Marketing Resources

  • What Is Marketing Automation?
  • Why Do You Need Marketing Automation?
  • Marketing Automation Software Pricing
  • What Is The Social Web?
  • Benefits of Hiring A Marketing Consultant
  • Social Media Statistics and Reports
  • What Is Business To Government (B2G)
  • Government Contractor Groups On LinkedIn
  • Government On Social Media
  • How The U.S. Military Uses Instagram
  • B2G Marketing Guide For Government Contractors
Social Web Tactics (SWT)
Phone: 571-271-5976
Email: GetStarted
Privacy Policy
Terms and Conditions
Copyright 2023
Social Web Tactics - Digital Marketing Agency
TOP