Lead generation and sales are the name of the game for every business. One of the best tactics any marketing and sales team can use is to generate leads and increase awareness is to hold a Webinar. However, creating a successful webinar for demand generation and lead generation involves a mix of content planning, effective promotion, and seamless execution. To be successful, you need more than a compelling topic and good content.

During this event, Michael Hackmer is going to get into the essential elements of how you can create a successful Webinar for your business or organization. The event will cover:

• Identifying your target audience
• Defining your objectives, goals and how you will determine success
• Choosing the right topic
• Finding the right platform for your event
• Creating compelling content for your audience
• Promoting your event to build an audience, and
• Setting up your post-event strategy

There will be time for a "Question and Answer" session following the presentation.

If you've been thinking about creating a Webinar, but were unsure about whether or not you could pull it off, or if you have a Webinar program that you want to improve, this event will be perfect for you.